Privacy Policy

Red Bricks ("we", "us", or "our") operates the website at https://demo.rbos.app (the "Service"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our Service, in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and the Canadian Anti-Spam Legislation (CASL). By using the Service, you consent to the collection and use of your information as described in this policy.

We collect the following types of information:

Information you provide directly:

• Name, email address, and phone number when you submit a contact form, register for an account, or request information about a property
• Preferences such as saved searches, favourite projects, and neighbourhood interests
• Messages you send through our inquiry forms, live chat, or appointment booking
• Portfolio information including unit reservations, deposit tracking, and closing details you choose to enter

Information collected automatically:

• Device information (browser type, operating system, screen resolution)
• Usage data (pages visited, search queries, time spent, referral source)
• IP address and approximate geographic location
• Interactions with email communications (whether an email was opened or a link was clicked), used to improve the relevance of our communications

We use your personal information for the following purposes:

• Provide our services: Display property listings, process inquiries, facilitate appointments, and deliver project updates you have requested
• Customer relationship management: Track your interactions with our Service to provide personalized service, manage your inquiry pipeline, and follow up on your requests
• Communications: Send project alerts, saved search notifications, email campaigns, and other communications you have opted into. Every marketing email includes an unsubscribe link
• AI-assisted features: Power our help assistant and property matching tools using artificial intelligence services to improve response quality. Your queries may be processed by third-party AI providers but are not used to train their models
• Analytics and improvement: Understand how our Service is used, identify trends, and improve the user experience
• Security: Detect and prevent fraud, spam, and abuse

We do not sell your personal information to third parties.

In compliance with CASL, we only send commercial electronic messages (marketing emails) with your express or implied consent:

• Express consent: When you opt into email alerts, subscribe to our newsletter, or check a consent box on a form
• Implied consent: When you submit an inquiry about a property, we may send related follow-up communications for a reasonable period

Every marketing email we send includes:

• A clear unsubscribe link in the email footer
• Our sender identification and contact information
• A native unsubscribe option via email headers (supported in Gmail, Outlook, and Apple Mail)

Unsubscribe requests are processed immediately. Once unsubscribed, you will not receive further marketing emails from us, though you may still receive transactional messages (e.g., appointment confirmations, account notifications).

We track email opens and link clicks using tracking pixels and redirect links to measure campaign effectiveness and improve our communications. You can disable image loading in your email client to prevent open tracking.

We use cookies and similar technologies to operate and improve our Service:

• Essential cookies: Required for authentication, session management, and security. These cannot be disabled
• Preference cookies: Remember your settings such as saved searches, map preferences, and display options
• Analytics cookies: Help us understand how visitors use our site (e.g., pages visited, time on site). We use analytics services to aggregate this data
• Advertising cookies: Used by third-party advertising platforms to deliver relevant ads based on your browsing activity

You can manage cookie preferences through your browser settings. Disabling cookies may limit certain features of the Service.

We may share your information in the following circumstances:

• Property developers and their representatives: When you submit an inquiry about a specific project, your contact information may be shared with the developer or their sales team to facilitate your request
• Service providers: We use third-party services to operate our platform, including cloud hosting and database services, email delivery services, mapping and geolocation services, AI and natural language processing services, and analytics tools. These providers process data on our behalf and are contractually required to protect your information
• Legal requirements: We may disclose your information if required by law, court order, or government request, or to protect our rights, safety, or property
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred. We will notify you before your data becomes subject to a different privacy policy

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

We retain your personal information only as long as necessary for the purposes described in this policy:

• Account data: Retained for as long as your account is active, plus a reasonable period after closure
• Inquiry and CRM data: Retained for up to 3 years from your last interaction to facilitate ongoing service
• Email campaign records: Retained for up to 2 years for compliance and analytics purposes
• Analytics and usage data: Retained in aggregate form for up to 2 years
• Legal obligations: Certain data may be retained longer where required by applicable law

You may request deletion of your data at any time (see Your Rights below).

We take reasonable technical and organizational measures to protect your personal information, including encryption of data in transit (TLS/SSL) and at rest, secure authentication with hashed passwords, role-based access controls for administrative functions, and encrypted storage of sensitive credentials. While we strive to protect your data, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security.

As a Canadian resident, you have the following rights under PIPEDA:

• Access: You may request a copy of the personal information we hold about you
• Correction: You may request correction of inaccurate or incomplete information
• Withdrawal of consent: You may withdraw your consent to the collection, use, or disclosure of your information at any time, subject to legal or contractual restrictions. This includes unsubscribing from marketing communications
• Deletion: You may request deletion of your personal information. We will comply unless we are legally required to retain it
• Complaint: You have the right to file a complaint with the Office of the Privacy Commissioner of Canada if you believe your privacy rights have been violated

To exercise any of these rights, contact us using the information below. We will respond within 30 days.

Our Service is not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly. If you believe a child has provided us with personal information, please contact us.

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the updated policy on this page and update the "Last updated" date. For significant changes, we will notify you by email or by a prominent notice on our Service. We encourage you to review this policy periodically.

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

• Email: privacy@redbricksdata.com
• Mail: SAGE - TalkCondo Ltd., Brokerage, 2010 Yonge Street, Toronto, Ontario, M4S 1Z9
• Phone: 416-800-0985