Creating Custom Pages

Custom pages let you create standalone pages for specific purposes beyond the standard site structure.

Common use cases

Landing pages — A dedicated page for a specific project launch or campaign
About page — Your team story, credentials, and approach
Market reports — Monthly or quarterly market analysis
Event pages — Open house invitations, webinar registrations
Resource pages — Buyer guides, checklists, and educational content

Creating a page

Go to Admin > Pages
Click New Page
Enter a title and URL slug
Build the page content using the editor
Publish when ready

Page builder features

The page editor supports:

Rich text with headings, lists, and formatting
Image uploads and embeds
Call-to-action buttons
Embedded forms (contact form, registration)
Video embeds from YouTube or Vimeo

Create a dedicated landing page for each new project launch you are involved in. Include the project details, your commentary, and a contact form. Use this URL in your marketing emails and social media posts.

Linking custom pages

After creating a page, add it to your navigation menu (see Navigation Menu Customization) or link to it from blog posts and email campaigns.

SEO for custom pages

Each custom page has its own meta title, description, and Open Graph image. Fill these in to ensure the page ranks well in search engines and looks professional when shared on social media.

Creating Custom Pages